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Category Archives: How To

Social Tips and Tools

Posted on February 10, 2011 by DorianBenkoil

In honor of Social Media Week (#smw11), Dorian (@dbenk) and others of us (@teemingmedia) are tweeting about everything from valuations of media companies in the social age, to how to promote books through Twitter, Facebook and more. We also wanted … Continue reading →

Posted in Content, How To | Tagged facebook, Social Media, Twitter | Leave a reply

Eight Pointers for the Entrepreneurial Journalists

Posted on April 23, 2010 by DorianBenkoil

We didn’t even realize there were eight pointers in Dorian’s talk with executives, staff and teachers at the Poynter Institute last week, but that’s how many the ever able Steve Myers of Poynter found when he wrote it up for … Continue reading →

Posted in Content, Events, How To | Tagged entrepreneurial journalism, poynter institute, steve myers | Leave a reply

Some of Dorian’s Recent Writings

Posted on April 2, 2010 by DorianBenkoil

Some of Dorian’s recent writings on PBS MediaShift and Poynter’s eMedia Tidbits: How Journalism is Getting Better Portability, Participation Rule for New Media Consumer Why Android Should Matter to Media How The New York Times, Others Are Experimenting with Augmented … Continue reading →

Posted in How To, Writing | Tagged e-media tidbits, mediashift, poynter, wriring | Leave a reply

On-Site Training Guides Top Journalism School

Posted on November 19, 2009 by DorianBenkoil

Through our partnership with BGV Media, focussed on helping educational and not-for-profit institutions, we are proud to provide this example of a success: When folks at the oldest journalism school in the country needed to know more about the world … Continue reading →

Posted in About, Events, How To, Speaking, Training | Tagged BGV, CMS, RJI | Leave a reply

To Build a Better Trade Show

Posted on May 1, 2009 by DorianBenkoil

After being asked recently to give some “blue sky” thoughts on ways to make a trade show more interesting in the near and further future, perhaps using technology, Dorian fired off a few ideas. Here they are, in bullet point … Continue reading →

Posted in Content, Events, How To | Tagged conferences, Events, thoughts | Leave a reply

Help Us Price ‘Finance for Media Professionals’

Posted on April 6, 2009 by DorianBenkoil

Over on the site of Scribe Media, our partners in the ‘Finance for Media Professionals‘ series, Peter Cervieri writes about how we’re trying to figure out how to price the video course. It’s not as easy as it might seem. … Continue reading →

Posted in Content, How To | Tagged Finance for Media Professionals | Leave a reply

How to Be a Successful Media Entrepreneur

Posted on January 22, 2009 by DorianBenkoil

On our show Naked Media, produced jointly with Scribe Media, we often take the opportunity to ask entrepreneurial types what it takes to be a media entrprepreneur. Dave Morgan, founder (and $275 million seller) of Tacoda (to AOL) and newly … Continue reading →

Posted in Content, How To, Speaking | 2 Replies

Money From Web Video: Low Costs, Marketing Smarts

Posted on August 7, 2008 by DorianBenkoil

Keys to making money in Web video: 1. keeping your production costs low 2. marketing marketing and marketing — and thinking of marketing in a very traditional test, rinse, repeat kind of way 3. having something else to sell besides … Continue reading →

Posted in Content, Events, How To | Tagged bourne, video | Leave a reply

Organize Your Staff for Digital Success

Posted on June 20, 2008 by DorianBenkoil

See our Teeming Media Tips on How to Organize Staff in the digital age. Are you struggling with how to structure the organization to make your digital media most effective while keeping everything else running smoothly? Take a look at … Continue reading →

Posted in Content, How To, Speaking | Leave a reply

Ten Tips for Business Blogging

Posted on October 2, 2007 by DorianBenkoil

First a word on what a blog is (and isn’t). A blog is a publishing platform – a rich, multifaceted and very easy one that’s search engine optimized, and easily linked to and from. It’s an easy way for anyone … Continue reading →

Posted in How To | Leave a reply

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Dorian Benkoil's Twitter Feed

  • RT @ONA: Nate Silver (@fivethirtyeight) to keynote this year’s Online News Association Conference. http://t.co/bV9lPkdy3D #ONA13 11:48:13 PM May 15, 2013 from Twitter for iPad ReplyRetweetFavorite
  • Cultivate potential angels. Can be some1 exiting in ur sector. - @gianna212 #wim #mti 11:46:36 PM May 15, 2013 from Twitter for iPad ReplyRetweetFavorite
  • Both @yifteedonna, @gianna212 say they "wince" when ppl pitching them for investment answer every qsn w/ product, not biz, strat. #wim #mti 11:39:47 PM May 15, 2013 from Twitter for iPad ReplyRetweetFavorite
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RSS The MediaFlect Blog

  • Talking Revenues at Newspaper Conference (#NAAmxc)
  • Real vs. Imagined: Reconsidering @USAToday vs. @WSJ
  • ROI of Social Media (#ROISM) Roundup - Social Media Weekend (#SMWKND)
  • Twitter Allows Ads From Others -- For How Long?
  • Cross-Media Measurement: Sort Of
  • Magazines: Can We Include Digital? Please?
  • Twitter Owns its API and Can Change the Rules
  • The Morning Nora Ephron Captivated Me

RSS Other Recent Writing

  • MediaShift . Automated Ad Exchanges Will Dominate If They Address Fraud, Privacy Issues | PBS
  • MediaFlect: ROI of Social Media (#ROISM) Roundup - Social Media Weekend (#SMWKND)
  • MediaShift . 12 Tips to Avoid The Atlantic's 'Sponsored Content' Meltdown | PBS
  • MediaFlect: Cross-Media Measurement: Sort Of
  • MediaShift . 2013: Content Gets a Ride as King | PBS
  • MediaShift . 9 Lessons From Lewis D'Vorkin's Push to Remake Forbes Online | PBS

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